Direct Digital Holdings, Inc. operates a comprehensive, full-service programmatic advertising platform, managing the entire digital advertising workflow from conception to execution. This sophisticated platform is specifically designed to deliver cutting-edge advertising technology and optimize campaigns using data-driven insights. It primarily extends these crucial services to segments of the digital advertising market—encompassing both advertisers (buy-side) and publishers (sell-side)—that have traditionally been overlooked or operate with suboptimal efficiency. The firm serves a diverse range of industries, including travel, healthcare, education, financial services, and consumer products, with a significant focus on assisting small and medium-sized businesses. Established in 2018, the company maintains its corporate headquarters in Houston, Texas.
Employees - 73,
CEO - Mark D. Walker,
Sector - Communication Services,
Country - US,
Market Cap -
Altman ZScore(max is 10): -7.2, Piotroski Score(max is 10): 4, Working Capital: $-27489000, Total Assets: $18921000, Retained Earnings: $-36365000, EBIT: -25368000, Total Liabilities: $32746000, Revenue: $30904000
- Current Price $ - Analyst Target Price $| Ticker | DRCT |
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